Ferrari goes solar? Yes (The factories, not the cars)
Published Wednesday, 21st January 2009
Ferrari this week unveiled a new photovoltaic system on the roof of its engine mechanical machining facility in Maranello, Italy. The flat-roof array is expected to cut Ferrari’s off-the-grid energy consumption by nearly 214,000 kilowatt-hours a year.
As part of an ongoing sustainability programme (could driving a Ferrari ever really be green?), the company also plans to install a trigeneration plant at its facilities that would generate clean electricity along with heating and cooling. Expected to go into operation mid-year, the plant would provide almost all of Ferrari’s needed electricity and reduce its carbon dioxide emissions by 25 to 30 percent.
Ferrari has moved forward with numerous green efforts in recent years, receiving ISO 14001 certification in 2001. Its Prancing Horse earned Integrated Environmental Authorisation in 2007, and the company has also expanded the amount of green space inside and outside of its facilities. It says it now has some 165,000 square meters of green space and has planted more than 200 trees on its grounds over the past six months alone.
As for the cars themselves? Well, the vehicles that “no one needs and that go faster than anyone should” (according to TreeHugger) aren’t exactly in the Toyota Prius/Honda Insight market … although its 2009 candidate for Formula One, the F60, does sport a Kinetic Energy Recovery System (KERS) that taps braking energy for an added boost of horsepower.
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So good to see a large enterprise like this join the “Perpetual Power” club. This is an endorsement by some of the finest engineers in the world for Solar power. Please, Note, Yankee Doodle: The best of the best in the world did not go nuclear! They went all the way to renewable, perpetual, solar/electrics! They are smart boys, may be they’ll let you in on the secret? At least they are not hat-in-hand for government handouts so they can foist inferior junk on captive clientel like GM! So embarrassing for the proud and noble Yankee Doodle, dancing in clownshit in the government offices for handouts instead of building better cars than the Asians Shame! Shame! and no sensible solar panels either? Double Shame!