Question: How to deal with energy irrationality?

Here’s a question for you: What is the best way for the energy and technology industries to overcome irrational opposition?

The problem of non-fact-based thinking appears to be snowballing, just when we need clear, logical heads more than ever. Instead, we have US Republicans who seem beyond-eager to eliminate the Environmental Protection Agency, worries that smart meters will “turn off TVs in the middle of football games” and make “millions of people sick,” and budget cuts that have basically eviscerated a key source of US (and global) energy data.

So what’s the answer? Do we:

1. Ignore the nonsense and hope it goes away?
2. Steal a page from the enemies’ playbook and appeal to emotions and base instincts instead of reason?
3. Launch a relentless campaign to label non-fact-based thinkers as Neanderthals, Luddites or worse? (Neanderthal Luddites?)
4. Try something else we haven’t tried before?

Email shirley@greenbang.com to let us know what you think.